In case you missed it, Melissa McCarthy went in on a Super Bowl ad for the all-new 2017 Kia Niro and we absolutely loved it! From whales, to trees, to the ice caps, she endures one catastrophe after another to be the hero we need but not the one we deserve. Can anyone truly say they deserve the excellence of Melissa McCarthy? We think not.

Anyway, as we were saying, the video (aptly titled "Hero's Journey") showcases the Niro as a true eco warrior thanks to a fun ride, gorgeous styling, and truly exceptional fuel efficiency. Melissa loves it too! "For years, I’ve been trying to find the perfect project that combined the real threat of me breaking every bone in my body, with my desire to help save the environment. Thanks Kia!!! XOXO Love, Melissa," she said after the airing of the commercial. Check it out for yourself below and get a good laugh on this Thursday afternoon.

 

 

Categories: Video, new inventory